In 2003, BC Partners, CVC, Investitori
Associati and Permira purchased the Italian
yellow pages publisher Seat Pagine Gialle
for €5.65bn. The deal that made
history as Europe’s largest ever leveraged
The revenue opportunities for embedding the
Yellow Pages (YP) directly into a phone are large
In 2004, the USA print Yellow Pages generated
over $14.0 Billion in advertising revenue 1
and Directory Assistance (i.e. 411) generated
nearly $4 Billion. Worldwide, the Yellow Pages
generated more than $26 Billion 1.
Consider today's YP hardcopy listing rates.
The monthly rates that a
multi-state, local phone company charges its
Yellow Pages' customers are as follows: